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Shu-Hong Zhu

Title(s)Professor, Family Medicine and Public Health
SchoolHealth Sciences
Phone858-300-1056
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    Shu-Hong Zhu, Ph.D. is a Professor of Family Medicine and Public Health and the Director of the Center for Research and Intervention in Tobacco Control (CRITC) at the University of California, San Diego. He has been the Principal Investigator for the California Smokers’ Helpline since its inception in 1992. The Helpline is recognized internationally for its scientific innovation and its dedication to the dissemination of research findings to public health services. Dr. Zhu is a psychologist with a strong background in methodology, and has published broadly on behavioral interventions as well as on experimental design. His recent work focuses on the interface of individual- and population-based approaches to smoking cessation and the effects of social norms on smoking behavior. Dr. Zhu has received many awards, including the California Wellness Foundation/ University of California Wellness Lecture Award and the APHA Excellence Award from the American Public Health Association.

    Collapse Research 
    Collapse Research Activities and Funding
    Nonsmokers and Tobacco Control Norms: Population Surveys and Intervention Studies
    NIH/NCI U01CA154280Aug 18, 2011 - Jul 31, 2016
    Role: Principal Investigator
    Using NRT and Quitline Services to Help Hospitalized Smokers Stay Quit
    NIH/NCI U01CA159533Sep 27, 2010 - May 31, 2014
    Role: Principal Investigator
    A Multi-State Asian-Language Quitline for Smokers
    CDC/NCCDPHP R18DP002106Sep 15, 2009 - Sep 14, 2012
    Role: Principal Investigator
    Smokers' Quitline for Asian Language Speakers
    NIH/NCI R01CA104573Jul 1, 2004 - Oct 30, 2009
    Role: Principal Investigator

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    Collapse Bibliographic 
    Collapse Publications
    Publications listed below are automatically derived from MEDLINE/PubMed and other sources, which might result in incorrect or missing publications. Researchers can login to make corrections and additions, or contact us for help.
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    1. Cole AG, Cummins SE, Zhu SH. Offers of Cigarettes and E-Cigarettes Among High School Students: A Population Study from California. Int J Environ Res Public Health. 2019 03 30; 16(7). PMID: 30934996.
      View in: PubMed
    2. Zhu SH, Anderson CM, Wong S, Kohatsu ND. The Growing Proportion of Smokers in Medicaid and Implications for Public Policy. Am J Prev Med. 2018 Dec; 55(6S2):S130-S137. PMID: 30454667.
      View in: PubMed
    3. Anderson CM, Cummins SE, Kohatsu ND, Gamst AC, Zhu SH. Incentives and Patches for Medicaid Smokers: An RCT. Am J Prev Med. 2018 Dec; 55(6S2):S138-S147. PMID: 30454668.
      View in: PubMed
    4. Anderson CM, Kirby CA, Tong EK, Kohatsu ND, Zhu SH. Effects of Offering Nicotine Patches, Incentives, or Both on Quitline Demand. Am J Prev Med. 2018 Dec; 55(6S2):S170-S177. PMID: 30454671.
      View in: PubMed
    5. McMenamin SB, Cummins SE, Zhuang YL, Gamst AC, Ruiz CG, Mayoral A, Zhu SH. Evaluation of the Tobacco-Use Prevention Education (TUPE) program in California. PLoS One. 2018; 13(11):e0206921. PMID: 30388176.
      View in: PubMed
    6. Liu J, Godino JG, Norman GJ, Hill L, Calfas K, Sallis JF, Arredondo E, Rock CL, Criqui M, Zhu SH, Griffiths K, Covin J, Dillon L, Patrick K. Planned care for obesity and cardiovascular risk reduction using a stepped-down approach: A randomized-controlled trial. Prev Med. 2018 09; 114:223-231. PMID: 30055199.
      View in: PubMed
    7. Shi Y, Cummins SE, Zhu SH. Medical Marijuana Availability, Price, and Product Variety, and Adolescents' Marijuana Use. J Adolesc Health. 2018 07; 63(1):88-93. PMID: 30060862.
      View in: PubMed
    8. Zhu SH, Zhuang YL, Wong S, Cummins SE, Tedeschi GJ. E-cigarette use and associated changes in population smoking cessation: evidence from US current population surveys. BMJ. 2017 Jul 26; 358:j3262. PMID: 28747333.
      View in: PubMed
    9. Zhu SH, Anderson CM, Zhuang YL, Gamst AC, Kohatsu ND. Smoking prevalence in Medicaid has been declining at a negligible rate. PLoS One. 2017; 12(5):e0178279. PMID: 28542637.
      View in: PubMed
    10. Sherman SE, Krebs P, York LS, Cummins SE, Kuschner W, Guvenc-Tuncturk S, Zhu SH. Telephone care co-ordination for tobacco cessation: randomised trials testing proactive versus reactive models. Tob Control. 2018 01; 27(1):78-82. PMID: 28190003.
      View in: PubMed
    11. Park A, Zhu SH, Conway M. The Readability of Electronic Cigarette Health Information and Advice: A Quantitative Analysis of Web-Based Information. JMIR Public Health Surveill. 2017 Jan 06; 3(1):e1. PMID: 28062390.
      View in: PubMed
    12. Chang FC, Sung HY, Zhu SH, Feng TY, Chiou ST. Effects of Smoking Cessation Media and Community Campaigns in Taiwan. Am J Health Promot. 2017 Jan; 31(1):43-51. PMID: 26389977.
      View in: PubMed
    13. Zhuang YL, Cummins SE, Sun JY, Zhu SH. Long-term e-cigarette use and smoking cessation: a longitudinal study with US population. Tob Control. 2016 10; 25(Suppl 1):i90-i95. PMID: 27697953.
      View in: PubMed
    14. Cummins SE, Gamst AC, Brandstein K, Seymann GB, Klonoff-Cohen H, Kirby CA, Tong EK, Chaplin E, Tedeschi GJ, Zhu SH. Helping Hospitalized Smokers: A Factorial RCT of Nicotine Patches and Counseling. Am J Prev Med. 2016 10; 51(4):578-86. PMID: 27647058.
      View in: PubMed
    15. Shi Y, Cummins SE, Zhu SH. Use of electronic cigarettes in smoke-free environments. Tob Control. 2017 03; 26(e1):e19-e22. PMID: 27609779.
      View in: PubMed
    16. Tedeschi GJ, Cummins SE, Anderson CM, Anthenelli RM, Zhuang YL, Zhu SH. Smokers with Self-Reported Mental Health Conditions: A Case for Screening in the Context of Tobacco Cessation Services. PLoS One. 2016; 11(7):e0159127. PMID: 27391334.
      View in: PubMed
    17. Chen C, Zhuang YL, Zhu SH. E-Cigarette Design Preference and Smoking Cessation: A U.S. Population Study. Am J Prev Med. 2016 09; 51(3):356-63. PMID: 27005984.
      View in: PubMed
    18. Cummins S, Leischow S, Bailey L, Bush T, Wassum K, Copeland L, Zhu SH. Knowledge and beliefs about electronic cigarettes among quitline cessation staff. Addict Behav. 2016 09; 60:78-83. PMID: 27100472.
      View in: PubMed
    19. Cummins SE, Tedeschi GJ, Anderson CM, Zhu SH. Telephone Intervention for Pregnant Smokers: A Randomized Controlled Trial. Am J Prev Med. 2016 09; 51(3):318-26. PMID: 27056131.
      View in: PubMed
    20. Chen AT, Zhu SH, Conway M. What Online Communities Can Tell Us About Electronic Cigarettes and Hookah Use: A Study Using Text Mining and Visualization Techniques. J Med Internet Res. 2015 Sep 29; 17(9):e220. PMID: 26420469.
      View in: PubMed
    21. Zhu SH, Cummins SE, Gamst AC, Wong S, Ikeda T. Quitting smoking before and after varenicline: a population study based on two representative samples of US smokers. Tob Control. 2016 07; 25(4):464-9. PMID: 26283713.
      View in: PubMed
    22. Kuiper N, Zhang L, Lee J, Babb SD, Anderson CM, Shannon C, Welton M, Lew R, Zhu SH. A National Asian-Language Smokers' Quitline--United States, 2012-2014. Prev Chronic Dis. 2015 Jun 25; 12:E99. PMID: 26111159.
      View in: PubMed
    23. Danaher BG, Severson HH, Zhu SH, Andrews JA, Cummins SE, Lichtenstein E, Tedeschi GJ, Hudkins C, Widdop C, Crowley R, Seeley JR. Randomized Controlled Trial of the Combined Effects of Web and Quitline Interventions for Smokeless Tobacco Cessation. Internet Interv. 2015 May 01; 2(2):143-151. PMID: 25914872.
      View in: PubMed
    24. Cummins SE, Wong S, Bonnevie E, Lee HR, Goto CJ, McCree Carrington J, Kirby C, Zhu SH. A Multistate Asian-Language Tobacco Quitline: Addressing a Disparity in Access to Care. Am J Public Health. 2015 Oct; 105(10):2150-5. PMID: 25905827.
      View in: PubMed
    25. Zhuang YL, Gamst AC, Cummins SE, Wolfson T, Zhu SH. Comparison of smoking cessation between education groups: findings from 2 US National Surveys over 2 decades. Am J Public Health. 2015 Feb; 105(2):373-9. PMID: 25521868.
      View in: PubMed
    26. Nagelhout GE, Wolfson T, Zhuang YL, Gamst A, Willemsen MC, Zhu SH. Population support before and after the implementation of smoke-free laws in the United States: trends from 1992-2007. Nicotine Tob Res. 2015 Mar; 17(3):350-5. PMID: 25143293.
      View in: PubMed
    27. Zhu SH, Sun JY, Bonnevie E, Cummins SE, Gamst A, Yin L, Lee M. Four hundred and sixty brands of e-cigarettes and counting: implications for product regulation. Tob Control. 2014 Jul; 23 Suppl 3:iii3-9. PMID: 24935895.
      View in: PubMed
    28. Pulvers K, Schroeder J, Limas EF, Zhu SH. Computer-delivered social norm message increases pain tolerance. Ann Behav Med. 2014 Jun; 47(3):316-24. PMID: 24146086.
      View in: PubMed
    29. Cummins SE, Zhu SH, Tedeschi GJ, Gamst AC, Myers MG. Use of e-cigarettes by individuals with mental health conditions. Tob Control. 2014 Jul; 23 Suppl 3:iii48-53. PMID: 24824516.
      View in: PubMed
    30. Nagelhout GE, Zhuang YL, Gamst A, Zhu SH. Do smokers support smoke-free laws to help themselves quit smoking? Findings from a longitudinal study. Tob Control. 2015 May; 24(3):233-7. PMID: 24415730.
      View in: PubMed
    31. Schauer GL, Malarcher AM, Zhang L, Engstrom MC, Zhu SH. Prevalence and correlates of quitline awareness and utilization in the United States: an update from the 2009-2010 National Adult Tobacco Survey. Nicotine Tob Res. 2014 May; 16(5):544-53. PMID: 24253378.
      View in: PubMed
    32. Zhu SH, Gamst A, Lee M, Cummins S, Yin L, Zoref L. The use and perception of electronic cigarettes and snus among the U.S. population. PLoS One. 2013; 8(10):e79332. PMID: 24250756.
      View in: PubMed
    33. Chang FC, Sung HY, Zhu SH, Chiou ST. Impact of the 2009 Taiwan tobacco hazards prevention act on smoking cessation. Addiction. 2014 Jan; 109(1):140-6. PMID: 24033589.
      View in: PubMed
    34. Myslín M, Zhu SH, Chapman W, Conway M. Using twitter to examine smoking behavior and perceptions of emerging tobacco products. J Med Internet Res. 2013 Aug 29; 15(8):e174. PMID: 23989137.
      View in: PubMed
    35. Zhuang YL, Cummins SE, Lee HR, Dearing J, Kirby C, Zhu SH. Perceived barriers to adopting an Asian-language quitline service: a survey of state funding agencies. J Community Health. 2012 Oct; 37(5):1058-65. PMID: 22227774.
      View in: PubMed
    36. Riley WT, Stevens VJ, Zhu SH, Morgan G, Grossman D. Overview of the Consortium of Hospitals Advancing Research on Tobacco (CHART). Trials. 2012 Aug 01; 13:122. PMID: 22852768.
      View in: PubMed
    37. Cummins S, Zhu SH, Gamst A, Kirby C, Brandstein K, Klonoff-Cohen H, Chaplin E, Morris T, Seymann G, Lee J. Nicotine patches and quitline counseling to help hospitalized smokers stay quit: study protocol for a randomized controlled trial. Trials. 2012 Aug 01; 13:128. PMID: 22853197.
      View in: PubMed
    38. Zhu SH, Lee M, Zhuang YL, Gamst A, Wolfson T. Interventions to increase smoking cessation at the population level: how much progress has been made in the last two decades? Tob Control. 2012 Mar; 21(2):110-8. PMID: 22345233.
      View in: PubMed
    39. Zhu SH, Cummins SE, Wong S, Gamst AC, Tedeschi GJ, Reyes-Nocon J. The effects of a multilingual telephone quitline for Asian smokers: a randomized controlled trial. J Natl Cancer Inst. 2012 Feb 22; 104(4):299-310. PMID: 22282542.
      View in: PubMed
    40. Patten CA, Smith CM, Brockman TA, Decker PA, Hughes CA, Nadeau AM, Sinicrope PS, Offord KP, Lichtenstein E, Zhu SH. Support-person promotion of a smoking quitline: a randomized controlled trial. Am J Prev Med. 2011 Jul; 41(1):17-23. PMID: 21665059.
      View in: PubMed
    41. Zhu SH, Gardiner P, Cummins S, Anderson C, Wong S, Cowling D, Gamst A. Quitline utilization rates of African-American and white smokers: the California experience. Am J Health Promot. 2011 May-Jun; 25(5 Suppl):S51-8. PMID: 21510787.
      View in: PubMed
    42. Hebert KK, Cummins SE, Hernández S, Tedeschi GJ, Zhu SH. Current major depression among smokers using a state quitline. Am J Prev Med. 2011 Jan; 40(1):47-53. PMID: 21146767.
      View in: PubMed
    43. Lichtenstein E, Zhu SH, Tedeschi GJ. Smoking cessation quitlines: an underrecognized intervention success story. Am Psychol. 2010 May-Jun; 65(4):252-61. PMID: 20455619.
      View in: PubMed
    44. Zhu SH, Wong S, Stevens C, Nakashima D, Gamst A. Use of a smokers' quitline by Asian language speakers: results from 15 years of operation in California. Am J Public Health. 2010 May; 100(5):846-52. PMID: 20299658.
      View in: PubMed
    45. Zhu SH, Hebert K, Wong S, Cummins S, Gamst A. Disparity in smoking prevalence by education: can we reduce it? Glob Health Promot. 2010 Mar; 17(1 Suppl):29-39. PMID: 20595352.
      View in: PubMed
    46. Nguyen QB, Zhu SH. Intermittent smokers who used to smoke daily: a preliminary study on smoking situations. Nicotine Tob Res. 2009 Feb; 11(2):164-70. PMID: 19246632.
      View in: PubMed
    47. Zhu SH, Wang JB, Hartman A, Zhuang Y, Gamst A, Gibson JT, Gilljam H, Galanti MR. Quitting cigarettes completely or switching to smokeless tobacco: do US data replicate the Swedish results? Tob Control. 2009 Apr; 18(2):82-7. PMID: 19168476.
      View in: PubMed
    48. Carlini BH, Zbikowski SM, Javitz HS, Deprey TM, Cummins SE, Zhu SH. Telephone-based tobacco-cessation treatment: re-enrollment among diverse groups. Am J Prev Med. 2008 Jul; 35(1):73-6. PMID: 18541180.
      View in: PubMed
    49. Anderson CM, Zhu SH. Tobacco quitlines: looking back and looking ahead. Tob Control. 2007 Dec; 16 Suppl 1:i81-6. PMID: 18048638.
      View in: PubMed
    50. Cummins SE, Bailey L, Campbell S, Koon-Kirby C, Zhu SH. Tobacco cessation quitlines in North America: a descriptive study. Tob Control. 2007 Dec; 16 Suppl 1:i9-15. PMID: 18048639.
      View in: PubMed
    51. Zhu SH, Pulvers K, Zhuang Y, Báezconde-Garbanati L. Most Latino smokers in California are low-frequency smokers. Addiction. 2007 Oct; 102 Suppl 2:104-11. PMID: 17850620.
      View in: PubMed
    52. Zhu SH, Wong S, Tang H, Shi CW, Chen MS. High quit ratio among Asian immigrants in California: implications for population tobacco cessation. Nicotine Tob Res. 2007 Sep; 9 Suppl 3:S505-14. PMID: 17978979.
      View in: PubMed
    53. Cummins SE, Hebert KK, Anderson CM, Mills JA, Zhu SH. Reaching young adult smokers through quitlines. Am J Public Health. 2007 Aug; 97(8):1402-5. PMID: 17600246.
      View in: PubMed
    54. Messer K, Pierce JP, Zhu SH, Hartman AM, Al-Delaimy WK, Trinidad DR, Gilpin EA. The California Tobacco Control Program's effect on adult smokers: (1) Smoking cessation. Tob Control. 2007 Apr; 16(2):85-90. PMID: 17400944.
      View in: PubMed
    55. Zhu SH, Nguyen QB, Cummins S, Wong S, Wightman V. Non-smokers seeking help for smokers: a preliminary study. Tob Control. 2006 Apr; 15(2):107-13. PMID: 16565458.
      View in: PubMed
    56. An LC, Zhu SH, Nelson DB, Arikian NJ, Nugent S, Partin MR, Joseph AM. Benefits of telephone care over primary care for smoking cessation: a randomized trial. Arch Intern Med. 2006 Mar 13; 166(5):536-42. PMID: 16534040.
      View in: PubMed
    57. Zhu T, Feng B, Wong S, Choi W, Zhu SH. A comparison of smoking behaviors among medical and other college students in China. Health Promot Int. 2004 Jun; 19(2):189-96. PMID: 15128710.
      View in: PubMed
    58. Zhu SH, Sun J, Hawkins S, Pierce J, Cummins S. A population study of low-rate smokers: quitting history and instability over time. Health Psychol. 2003 May; 22(3):245-52. PMID: 12790251.
      View in: PubMed
    59. Roski J, Jeddeloh R, An L, Lando H, Hannan P, Hall C, Zhu SH. The impact of financial incentives and a patient registry on preventive care quality: increasing provider adherence to evidence-based smoking cessation practice guidelines. Prev Med. 2003 Mar; 36(3):291-9. PMID: 12634020.
      View in: PubMed
    60. Zhu SH, Anderson CM, Tedeschi GJ, Rosbrook B, Johnson CE, Byrd M, Gutiérrez-Terrell E. Evidence of real-world effectiveness of a telephone quitline for smokers. N Engl J Med. 2002 Oct 03; 347(14):1087-93. PMID: 12362011.
      View in: PubMed
    61. Zhu SH, Valbø A. Depression and smoking during pregnancy. Addict Behav. 2002 Jul-Aug; 27(4):649-58. PMID: 12188598.
      View in: PubMed
    62. Zhu SH, Tedeschi G, Anderson CM, Rosbrook B, Byrd M, Johnson CE, Gutiérrez-Terrell E. Telephone counseling as adjuvant treatment for nicotine replacement therapy in a "real-world" setting. Prev Med. 2000 Oct; 31(4):357-63. PMID: 11006060.
      View in: PubMed
    63. Zhu SH, Anderson CM, Johnson CE, Tedeschi G, Roeseler A. A centralised telephone service for tobacco cessation: the California experience. Tob Control. 2000; 9 Suppl 2:II48-55. PMID: 10841591.
      View in: PubMed
    64. Zhu SH. A method to obtain a randomized control group where it seems impossible. A case study in program evaluation. Eval Rev. 1999 Aug; 23(4):363-77. PMID: 10558391.
      View in: PubMed
    65. Zhu SH, Li D, Feng B, Zhu T, Anderson CM. Perception of foreign cigarettes and their advertising in China: a study of college students from 12 universities. Tob Control. 1998; 7(2):134-40. PMID: 9789931.
      View in: PubMed
    66. Zhu SH, Stretch V, Balabanis M, Rosbrook B, Sadler G, Pierce JP. Telephone counseling for smoking cessation: effects of single-session and multiple-session interventions. J Consult Clin Psychol. 1996 Feb; 64(1):202-11. PMID: 8907100.
      View in: PubMed
    67. Zhu S-H, Tedeschi GJ, Anderson CM, & Pierce JP.Telephone counseling for smoking cessation: what’s in a call?. J Couns Dev. 1996; 75(2):93-102.
    68. Zhu S-H, Pierce JP.A new scheduling method for time-limited counseling. Prof Psychol Res Pr. 1995; 26(6):624–625.
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